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Customer experience is a huge part of marketing. Use this scorecard template to map every step of your customer journey and assess it. Then think about how bad scoring touch points can be optimized to improve the overall experience of your customers.
What does a professional marketing plan look like? And how do you start? This Excel template will get you started. It contains all the necessary components of both a strategic and an operational marketing plan.
Build your strategic marketing plan with this PowerPoint template. Answer the questions and develop your business model and communication strategy.
An essential part of marketing management is the proper management of tasks, for yourself and others. Do you want to work with this professionally? Then use this Excel template as a basis. It teaches you to think and work in a project-based and structured way.
What is vital for your marketing? Where do you want to grow or where do you get criticised on? This Excel template provides an essential structure for a clear dashboard with monthly KPIs.
No marketing actions without a business model, otherwise you run around like a headless chicken. That’s why you should set up your business model. In this Excel template, the various components are present. Fill in every cell, and all your stakeholders know where you are going with your company.
What are your marketing projects? Describe them briefly and logically group them. Because you can’t do everything at the same time, it’s also good to put them on a timeline. This Excel template helps you to develop your project planning strategically and operationally.
Through which channels and at which times do you want to reach your target group? This is made clear in a communication plan. This template in Excel allows you to quickly and easily set up your communication calendar.
You can only spend every euro once. To spend those euros as meaningfully as possible, you need to prepare a budget plan for your marketing. This Excel template allows you to draw up and follow up this budget plan.