Marketers have a varied job. For most of us, no single day looks exactly the same. But: marketeers also have a challenging job because they have to keep many different signs straight every day. They work within a marketing schedule that is sometimes stable and rigid, but can just as easily be changed quickly. The result? Marketeers carry out many different types of tasks in function of the implementation of the marketing planning. Does an e-newsletter have to be sent out? Then maybe 2 marketeers are at work, divided into 12 tasks or to do’s. Is there an event on the doorstep? Then an entire marketing team is almost involved through dozens of tasks, spread over several months.
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