There is a difference between having too much work and therefore delaying something, and problematic procrastination. Those who have too much work have to make choices and thus change certain tasks from one deadline to another. Those who postpone tasks either know how to set their priorities (but fail to communicate them properly), or have difficulty in setting priorities and are therefore finding it difficult to complete things.
Who can’t work with Excel? Anyone can do that, can’t they? But is it also the most suitable tool for marketing planning? And what are the alternatives?
